Served as design lead on a year-long contract with a German fintech team, managing two UI designers and a 3D illustrator. Directed in-depth UX research on payment tools like Revolut, Wise, and Zelle, resulting in detailed CJMs. Designed an early concept using crypto for processing—anticipating trends later embraced by Revolut.
IT - Technologie A.V. GMBH
Fintech / Payments
September 1, 2022
Build an MVP payment app to bypass legacy banking delays in EU and US, using in-house processing.
As part of my design work for Liber, I also developed the brand identity. Since the app’s core function was money transfers, the logo concept was built around two intersecting arrows enclosed in a circle — symbolizing both exchange and the globe.
This brand system provided the foundation for the product experience:
In working on the app, we focused on the main scenario - sending money worldwide. We tried to make it as simple and convenient as possible, studying the best practices of the current day.
Cryptocurrency was chosen as an initial, simpler solution from the regulators' point of view.
To make registration as easy as possible for the user, I tried to stick to a simple UX recommendation - one meaningful action per screen.
Since we would work with crypto, it was necessary to go through the KYC process. All steps were made as illustrative as possible to simplify this process.
The main screen is a landing page that gives access to all the functions of the application. Please note that by default the total balance is displayed in the currency of the country in which the user is located.
The user can operate with the usual fiat currency while having cryptocurrency processing under the hood.
Sending funds deserves special attention. The user can either send funds to an existing contact or send money using a payment link. In each case, we involve the users in our application.
To send funds via a payment link, it is enough to specify the currency in which the transfer will be made, the currency the end user should receive, and the link is available for sharing. The user can send the link in any convenient way.
The UX of the application is made in such a way that regardless of the method of sending funds, each recipient becomes a user of the application.
With the help of an illustrator, a pack of unique illustrations was created for the project.
I try to solve problems at every level of interaction, not only for users but also for all stakeholders. The result of the work was a presentation compiled for investors.
